Nishane which means brand, sign or symbol in Turkish, considers the creation of perfumes as a form of art in its own right and tells stories at the heart of its olfactory compositions inspired by the cosmopolitan and universal culture of Istanbul, city of heart and birth of its two founders Mert Güzel and Murat Katran.

"Rumi Collection", with Hundred Silent Ways & Fan Your Flames, inspired by quotes from Mevlânâ Celâleddîn-i Rûmî, a Persian poet and theologian from the 13th century.

“Shadow Play Trilogy”, inspired by the traditional Turkish shadow play of the 16th century, with the characters of Karagöz, (Black Eye) man of the people and Hacivat, his cunning friend.

"No Boundaries Collection", designed to convey the message of hope of removing all emotional boundaries between the people of the world, including the Ani perfume, created in homage known as the Ruins of Ani, which was inscribed on the UNESCO World Heritage List.

“Time Capsule collection”, inspired by the universal Esperanto language, A language that speaks louder than the words themselves, and which is perhaps even capable of going beyond words. Behind this collection are 4 concepts: Action, Time, Place and Belief.