Nose, in collaboration with the filmmaker Mai Hua, signs its 4th editorial video in order to help you discover the heritage and values of the Icelandic skincare brand Bioeffect.

The Epidermal Growth Factor (or EGF) is the brand's key ingredient. A few ml of it are able to reactivate cell regeneration among the surrounding cells. Discovered in 1986 by two Nobel Prize winners, this protein is reproduced by Bioeffect from barley plants grown in Iceland.

In our brand new short film, Bioeffect's co-founder Dr. Björn Örvar shares with us the unique properties of this molecule, the sustainable production methods and also the results of his analyses. On the background: the Icelandic greenhouses, geysers and breathtaking glaciers.

Discover below the complete video and our cosmetics by Bioeffect.